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Showing posts from June, 2012

reflection

There are a gazillion things I could/should be doing, but as we settle into our new office, our first office office, a little bit of reflection... When I started JABberwocky almost 18 years ago, the business plan wasn't much. A piece of memo paper where I had determined I'd need around $24-25K in gross commission revenue to break even, that I was sure of having at least $12K the first year, and that I would surely sell another book or two over the next year. It wasn't a get rich quick scheme, that's for sure! As things turned out, I did somewhat better than break even, with total commission revenue in the low 30Ks. What I didn't realize, and I don't even know if I'd have started the agency if I had realized it, was that my revenue wouldn't grow for a long time. It was five years before gross commission revenue moved from the low 30Ks to the mid 30Ks, five years before I finally started to have a smidgen of breathing room. On the other hand, I don